Prospecting for Referrals: Use a Business Card?!

By Daryl Logullo | June 28, 2010 | Popularity: 9% | 606 views

 
 
 
 
Business cards are universal. They’re a way to give details to others about ourselves, and to a lesser extent, our services. So should you use them to prospect for referrals, and generate word-of-mouth and more client referrals?

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Referral Audio Lesson: GLUE Brings You More Client Referrals

By Daryl Logullo | March 11, 2010 | Popularity: 19% | 715 views

What does G.L.U.E. have to do with getting more referrals from clients and introductions.
Click below to hear this short audio lesson today, as I explain my referral acronym…
G.L.U.E.®
This advice will help you understand the process of generating more qualified, affluent referrals and introductions.
[Audio clip: view full post to listen]

Referrals & Words a Picture Cannot Say to Your Clients

By Daryl Logullo | January 11, 2010 | Popularity: 21% | 1,500 views

Today’s advice can help you with your referral generating activities and getting referrals from your existing clients and customers.
This includes getting referrals from strategic alliances (ex: CPAs, Attorneys, Investment Advisors, Realtors, Insurance Agents, Mtg. Brokers, etc.)
If your plan this year includes increasing your referral flow, don’t overlook the advice today.

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Strategy: How to Get Referrals During a Recession

By Daryl Logullo | April 29, 2009 | Popularity: 41% | 2,738 views

Yesterday, leading online financial web site Horsesmouth.com featured my referral marketing advice in an article they ran, entitled, ”A 4-Step Post-Crash Referral Comeback Strategy.” (A more accurate title would have been, “How To Get Referrals During a Recession.” )
I was asked to give referral marketing advice to financial advisors– many whom have been kicked in the teeth by [...]

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Audio Lesson: How to Get Referrals In Slow Times

By Daryl Logullo | March 6, 2009 | Popularity: 42% | 1,641 views

I’ve explained how to get referrals during tough times before–a sagging economy, declining customer base, lack of interest in your products/services, small lead flow–whichever, whatever.
The strategy and steps you gotta take still apply.
Plus, it’s somewhat of a universal subject related to referral marketing: There’s always gonna be cyclical times in business.
But how do you turn the current drag you’re [...]

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