‘GOOD’ – 4 Step Process for More Referrals

By Daryl Logullo | October 14, 2009 | Popularity: 23% | 1,750 views

 

If you want more referrals in your business and are not currently getting them, here’s a simple way to get more referrals.

It’s an acronym I’ve created called “GOOD.”

I outline a 4-Step Process for getting more referrals that will help you. No fluff either.

Follow this outline and you will get results in your referral marketing.

GOOD – 4 Step Process for More Referrals

Goal – How many referrals do I want each month? Each quarter?

Drip In-Touch – Set up an drip process, email, fax, letter, mail, that allows me to stay in touch with the new relationships I’m building, each month.

Outcome based - What is my outcome? To build relationships and take interest in other’s business, creating opportunities for myself to talk about my business and services at opportune times.

Organize – I need an organized, easy approach. ex: Use Outlook for contact management and email followup.


One other idea is to hold workshops for centers-of-influence, like CPAs or Attorneys, and award CE (Continuing Education) credits.

You can read about how to hold CE Workshops and this referral and relationship building strategy, here.

 

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One Response to “‘GOOD’ – 4 Step Process for More Referrals”

  1. james layton Says:
    October 14th, 2009 at 2:27 pm

    Thanks Darryl. Jim

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