Strategic Alliance Referrals

Clients, Holidays & Referral Marketing

By Daryl Logullo | November 12, 2008 | Popularity: 18% | 2,368 views

Here are two special free reports that you’ll want to read and share with others. No gimmicks, no sign-up forms, no tricks. Just 100% deep, valuable content.
These reports are very valuable in that they can greatly help you with your referral marketing and client referral efforts. Worse case, they’ll jumpstart your thinking.

Report #1:  “Stellar Year-End Client Appreciation Ideas”
Report [...]

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Referral Marketing & Mistakes to Avoid

By Daryl Logullo | November 4, 2008 | Popularity: 18% | 2,712 views

Things are tough for a lot of people now. Karen Scharf, a marketing consultant based out of Indianapolis, offers some very good suggestions related to referral marketing.
Rather than what to do, Karen speaks about…

Getting More Referrals from Your Relationships

By Daryl Logullo | October 21, 2008 | Popularity: 23% | 3,395 views

Referrals and relationship…

I really like what Scott Weisbrod said recently over at the blog Experience Matters. He was talking about referrals from the perspective of relationships. That’s assumed, but regulary forgotten in my view.
Scott went on to say…

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Twisted Nature of Referral Marketing

By Daryl Logullo | August 7, 2008 | Popularity: 23% | 2,221 views

“People are afraid that you might screw them… or their clients” — Daryl Logullo 
Sometimes to understand referrals, referral marketing, client referrals (and business referral relationships in general), you’ve just gotta… well, you’ve gotta look at… the sick confines of people and their human psyche.
Because deep in that referral source’s grey matter lives some pretty twisted conniptions.
Let me [...]

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What Does This Referral Marketing Diagram Tell You?

By Daryl Logullo | May 27, 2008 | Popularity: 49% | 12,280 views

I would like you to study this diagram I just created, very carefully. (click it). Because in my view, after 20 years of experience with referral marketing, it details nearly every possible referral resource now available to a person.
Tell me what it says to you:

What does it say about your current referrals? What about your referral marketing efforts? [...]

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