Strategic Alliance Referrals

Growing Your Referrals = Networking

By Daryl Logullo | January 26, 2010 | Popularity: 28% | 2,564 views

 
 
Do referrals come when you network? Or does your ability to network help you increase your referrals.
Both, obviously.
It amazes me, though, how most professionals see each as a separate marketing task. I heard it said that if you want to learn how to ask for more referrals, just become a better networker. That’s true to [...]

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Referral Marketing & Networking: In Your Marketing Plan?

By Daryl Logullo | January 18, 2010 | Popularity: 20% | 2,386 views

Referral marketing or networking: Which activity should you include in this year’s marketing plan? There’s obviously an yin-and-yang between the two.
But should you budget money to spend on your referrals or networking activities each month this year?
 
Should you even make each a formal marketing activity?
Obviously, most people know that networking and referrals go hand-in-hand. Referrals become a [...]

Referrals & Words a Picture Cannot Say to Your Clients

By Daryl Logullo | January 11, 2010 | Popularity: 21% | 2,762 views

Today’s advice can help you with your referral generating activities and getting referrals from your existing clients and customers.
This includes getting referrals from strategic alliances (ex: CPAs, Attorneys, Investment Advisors, Realtors, Insurance Agents, Mtg. Brokers, etc.)
If your plan this year includes increasing your referral flow, don’t overlook the advice today.

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‘GOOD’ – 4 Step Process for More Referrals

By Daryl Logullo | October 14, 2009 | Popularity: 19% | 2,726 views

 
If you want more referrals in your business and are not currently getting them, here’s a simple way to get more referrals.
It’s an acronym I’ve created called “GOOD.”
I outline a 4-Step Process for getting more referrals that will help you. No fluff either.
Follow this outline and you will get results in your referral marketing.

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How to Host Your Own CPE Workshops & Build Referrals

By Daryl Logullo | June 25, 2009 | Popularity: 29% | 2,038 views

One question I’m asked a lot is…
“How do I host my own Continuing Ed Workshops–award CPE credits–and get CPAs, or others to attend?”
Very good question, and it’s easier than you might think with the right direction.
I talk about this in depth in my new CPE Workshop Guidebook.

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