Referral Myths

Biggest Factor to More Referrals

By Daryl Logullo | November 14, 2007 | Popularity: 35% | 926 views

There is one common, single factor to generating more relationships and referrals from others, more consistently. And the people who grasp this concept, become phenomenal at generating enormous referrals.
Phenomenal at working less, earning more money, having more freedom in their lives. And phenomenal at having high quality prospects (referrals) seek them out.
So what is this [...]

items

8 Qualities for Better Referrals

By Daryl Logullo | November 4, 2007 | Popularity: 25% | 975 views

Working with people you don't really enjoy, sucks. No matter how much a person or company pays you, there's too many issues that are bound to arise.
Not to mention, all the 'other' people a person hangs with (often, resembling themselves). This results in your name being tossed around, and introductions or referrals given.
Now, normally… this would [...]

Guest Referral Seminar

By Daryl Logullo | October 18, 2007 | Popularity: 25% | 730 views

Today I'll be speaking to several hundred paid members (I'm told) of MarketingProfs.com. I've been invited to present a 90-minute online seminar (phone and PPT based) entitled, "How To Build a Consistent Pipeline of Customer Referrals."
The editors of Marketing Profs came up with that title, and it's something that I can talk about with my eyes closed [...]

items

Word-of-Mouth = #1 Marketing Method

By Daryl Logullo | October 17, 2007 | Popularity: 10% | 313 views

I saw a recent Nielsen Study that polled 25,000+ people around the world on marketing methods. It's making it's way around the web even as I write this. In fact, Ben McConnell and Jackie Huba over at the blog Church of the Customer have the full details (photo on left).
Pay particular attention to the clips Ben placed [...]

items

Create Friendships to Build Referrals

By Daryl Logullo | October 16, 2007 | Popularity: 9% | 265 views

I hate to say it, but most people in business today absolutely suck at building lasting business friendships (and referrals.) I have my theories about why… and one of the reasons I believe this to be true is that everyone has their nose to the proverbial grindstone.
Focusing on themselves. Hassling over their cramped daytimer. Just trying to please The [...]

« Previous Entries Next Entries »