Referral Ideas

8 Qualities for Better Referrals

By Daryl Logullo | November 4, 2007 | Popularity: 25% | 975 views

Working with people you don't really enjoy, sucks. No matter how much a person or company pays you, there's too many issues that are bound to arise.
Not to mention, all the 'other' people a person hangs with (often, resembling themselves). This results in your name being tossed around, and introductions or referrals given.
Now, normally… this would [...]

items

Free Download: 50 Referral Ideas

By Daryl Logullo | November 2, 2007 | Popularity: 25% | 1,597 views

I've just published a special FREE report for readers and subscribers, "Stellar Year-End Client Appreciation Events."
This time of the year, seems like everyone starts thinking about sending greeting cards, or gift baskets… or something.
Something else… something different than from "what we sent last year."
Inside this guide, you'll find 50 specific year-end event-oriented ideas for your clients. While the title [...]

Referral Letter Sample

By Daryl Logullo | October 24, 2007 | Popularity: 79% | 8,014 views

Situation: A great client or customer calls you with some good news: They want to refer someone to you.
Then all of a sudden, they say something like…
"Do you have some sort of letter or something that I can mail to these people I'm thinking about? It would make it a lot easier on me…"

Ut oh. [...]

items

Bad Word-of-Mouth

By Daryl Logullo | October 22, 2007 | Popularity: 12% | 573 views

I shouldn't have been all that surprised by the headline today, "New York Cabbies Stage Strike Over Credit Card Machines." But I still read it with great interest.
Why?
Because I'm a lifetime student of referrals and word-of-mouth.
Granted, the average cab driver in New York probably doesn't care a whole heckuva lot about word-of-mouth or referrals. Probably ain't even thinkin' [...]

items
Next Entries »