Psychology of Referrals
How to Get More Referrals From Others
By Daryl Logullo | October 20, 2009 | Popularity: 23% | 5,849 viewsHow do you consistently get referrals from other people… and do so in large quantity?
One of the biggest problems that people have when seeking more referrals from other professionals is simply this:
They do not look at referral gathering (for lack of a better word) from the other person’s point of view.
Here’s how you can overcome this, and [...]
‘GOOD’ – 4 Step Process for More Referrals
By Daryl Logullo | October 14, 2009 | Popularity: 19% | 2,734 views
If you want more referrals in your business and are not currently getting them, here’s a simple way to get more referrals.
It’s an acronym I’ve created called “GOOD.”
I outline a 4-Step Process for getting more referrals that will help you. No fluff either.
Follow this outline and you will get results in your referral marketing.
Asking for Referrals: Does It Make You Uncomfortable?
By Daryl Logullo | May 30, 2009 | Popularity: 30% | 4,346 viewsWhy do you believe that asking for referrals is so hard to do?
After all, word of mouth is the most effective form of advertising, so why do we often jeopardize our own efforts by hesitating to talk about referrals? The answer?
Strategy: How to Get Referrals During a Recession
By Daryl Logullo | April 29, 2009 | Popularity: 30% | 4,635 viewsYesterday, leading online financial web site Horsesmouth.com featured my referral marketing advice in an article they ran, entitled, ”A 4-Step Post-Crash Referral Comeback Strategy.” (A more accurate title would have been, “How To Get Referrals During a Recession.” )
I was asked to give referral marketing advice to financial advisors– many whom have been kicked in the teeth by [...]
Audio Lesson: How to Get Referrals In Slow Times
By Daryl Logullo | March 6, 2009 | Popularity: 29% | 2,146 viewsI’ve explained how to get referrals during tough times before–a sagging economy, declining customer base, lack of interest in your products/services, small lead flow–whichever, whatever.
The strategy and steps you gotta take still apply.
Plus, it’s somewhat of a universal subject related to referral marketing: There’s always gonna be cyclical times in business.
But how do you turn the current drag you’re [...]
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