Client Referrals

Asking for Referrals – Should You? Part 1

By Daryl Logullo | February 11, 2011 | Popularity: 22% | 2,837 views

So, do people prefer to be asked for referrals or not? And is asking for referrals the proper way to go about getting more client referrals?
To answer this question, we need to look at another question: Many marketers debate whether people prefer to be educated or ’sold.’ I’ve never liked that comment, frankly.

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New Year: New Referrals and Referral Marketing Plan

By Daryl Logullo | January 7, 2011 | Popularity: 25% | 3,121 views

Do you want to SERIOUSLY grow your business, income and referrals in 2011? Then study this referral marketing photo. I mention it a lot.
Today, people are busier than ever, with more points of communication in our lifetime. Look at what the average business person might come in contact with during their day:

Google, Yahoo, Bing, Facebook, [...]

Why You Are Not Getting More Referrals

By Daryl Logullo | August 18, 2010 | Popularity: 30% | 2,783 views

 
 
 
If you’re not getting the referrals and personal introductions to others in your business, you have a problem.
You might not realize that you have a problem. Or worse, you may instinctually know something is whacked because your referral faucet isn’t flowing… and… you’re ignoring that.
Or even worse, you’re making excuses: too busy, too much work to [...]

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Prospecting for Referrals: Use a Business Card?!

By Daryl Logullo | June 28, 2010 | Popularity: 35% | 3,482 views

 
 
 
 
Business cards are universal. They’re a way to give details to others about ourselves, and to a lesser extent, our services. So should you use them to prospect for referrals, and generate word-of-mouth and more client referrals?

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‘Who’ Do You Want as Client Referrals?

By Daryl Logullo | May 13, 2010 | Popularity: 37% | 3,100 views

Getting clear with “who” you want as new client referrals is paramount today.
The problem, however, is that most professionals are not totally clear on “who” it is they truly want to work with, and the type of referrals they want.
The crazy part of this is that if you’re not 100% clear — how can you [...]

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